Pitch structuring for high-fashion brand

Pitch structuring. Strategy creation. Market analysis.

Atelier
Cover for Pitch deck for the UK high-fashion brand that raised £3 million

The world-famous fashion designer was in the process of raising seed capital for the new brand development.

A new brand establishing story was presented, including the company development plan and new market penetration strategy. Specifically, the target audience was identified for each of the product lines, so that the brand was efficiently placed among the direct competitors.

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DLAB completed a deep market analysis of the UK fashion industry and consumer trends.
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The strategy included the development plan, brand positioning and analysis of the competitive position of the brand in a particular niche in the high-fashion market.